Ferrovial Street Recycler

Interactive display design for Ferrovial in Spain, created to raise consciousness about recycling in public spaces.

 
 
 
In this project, the Idea was to make a Street Recycling Machine in which people would have to interact and play with it in order to win points. The whole purpose is via Gamification, one can increase the amount of recycled bottles up to the double.
 
Art Direction: www.gamkt.com 
 
 
 
 
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